Twitter View Count feature for globally deployed tweets: all the details

Twitter has finally rolled out view counts for tweets starting on December 22. Elon Musk confirmed the rollout of the feature via a tweet. The new feature will allow users to see the actual number of views on their tweets. This feature is already available for videos on the platform. Earlier this month, Musk promised to roll out this new feature, and it’s now available to all users. The microblogging service also recently rolled out updates to Twitter for Business, which brought square profile pictures for brands.

According to Elon Musk’s tweet, the view count for tweets will allow users to see how many times a tweet has been viewed. He said this new feature is normal for video. He also said it would also show how Twitter is livelier than it looks, as more than 90% of users read but don’t retweet, reply to or dislike a tweet.

In another tweet, he share that tweets are read more than 100 times more than they are liked.

Notably, the number of views on tweets will be visible to everyone, not just the account owner. The feature is currently available on iOS and Android apps. It is also available on the web version. From now on, the view count will only be visible on new tweets and not on older ones.

Meanwhile, Twitter has also introduced a new Blue for Business subscription. It will allow businesses and users to stand out from others with square profile pictures for brands. The new features of Blue for Business will also allow companies to link their individuals, companies and brand affiliates to their accounts. Once linked, affiliate user accounts will receive a small badge of their parent company’s profile picture next to their verification badge.

Brands will have a gold checkmark, while people related to the brand will have a blue checkmark. However, currently the feature is only rolling out to a limited number of companies and will be available to more companies next year.

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