Sony Bravia XR TVs could be the best buy for movie buffs in 2023
At MWC 2023, Sony unveiled seven new TVs for the year, ranging from high-end OLED and Mini LED panels to entry-level screens. The most notable difference from last year is that all four TVs in the Bravia XR range feature a new technology from Sony called XR Clear Image.
Powered by the updated XR Cognitive Processor, a staple of Sony TVs, XR Clear Image claims to improve noise reduction and motion clarity, meaning any scenes with fast motion should have reduced blur and feel more alive. A boon for movie buffs, especially those who love action movies.
Additionally, XR Clear Image improves 4K upscaling specifically for different resolutions, resulting in lower resolution noise and improved image quality overall. This still applies if you’re watching content through another device, such as a Blu-ray player.
Sony has added further image quality tweaks for the 2023 lineup, including more local dimming zones on the X95L Mini-LED model for less bloom and 200% brighter tones on the A95L QD-model. OLED compared to last year’s TV, the A95K. Those who want a large TV can get the X90L up to 98 inches.
These aren’t exactly Sony’s most groundbreaking upgrades – LG has certainly outdone the company with its new WOLED technology, while Philips made headlines last month when it launched its TVs with V2 of the Ambient Intelligence system.
Hannah Cowton / Foundry
All TVs in the Bravia XR range support Dolby Vision and Dolby Atmos, and are IMAX enhanced. They also include Acoustic Center Sync, which matches TV audio with a soundbar’s center channel – provided said audio product is also a Sony product, of course.
They all come with Google TV OS, as well as Bravia Core – Sony’s library of movies and TV series. If you buy a model from the Bravia XR range, Sony will give you ten free credits and 24 months of free streaming.
Bravia XR TVs come with a 3-way aluminum stand that allows TVs to be positioned as standard, in a narrow position for small areas, or raised to store a soundbar underneath.
The TVs available in the Sony Bravia XR 2023 are:
- A95L QD-OLED: 55, 65 and 77 inches
- Mini-LED X95L: 65, 75 and 85 inches
- OLED A80L: 55, 65, 77 and 83 inches
- X90L Full Array LED: 55, 65, 75, 85 and 98 inches
These will be joined by more mid-range and entry-level televisions from the Bravia range, made up of the following models:
- X80L: 43, 50, 55, 65, 75 and 85 inches
- X85L: 55, 65 and 75 inches
- X75WL: 43, 50, 55, 65 and 75 inches
Sony has yet to confirm pricing or availability for these TVs, but we’ll update this article with the latest information should that change.
If you want to see what Sony is offering right now, check out our best Sony TV buying guide. You can also check out all of our coverage of MWC 2023 Barcelona.
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