Samsung to showcase latest Galaxy products, services and innovations at MWC 2023 – Samsung Global Newsroom

Samsung to showcase latest Galaxy products, services and innovations at MWC 2023 – Samsung Global Newsroom

Samsung to showcase latest Galaxy products, services and innovations at MWC 2023 – Samsung Global Newsroom

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Visitors will be treated to epic experiences with the new Samsung Galaxy S23 series and its ecosystem of connected products and services

Samsung Electronics will showcase its latest products and services including Galaxy S23 Ultra and Galaxy Book3 Ultra at Mobile World Congress (MWC) in Barcelona, ​​Spain, from February 27 to March 2, 2023. Visitors to the Samsung booth will get a first-hand experience the latest Samsung Galaxy innovations through immersive and interactive exhibits.


“At Samsung, we believe the future of Galaxy innovation lies in a commitment to sustainability and open collaboration with partners,” said TM Roh, President and Head of Mobile eXperience (MX ) at Samsung Electronics. “At MWC this year, we’re excited to show how our latest lineups, including the Galaxy S23 Ultra and Galaxy Book3 Ultra, exemplify Samsung’s approach to delivering new possibilities that enhance our daily lives.”

Epic experiences with powerful products and services

Samsung’s latest innovations are setting a new standard for premium mobile experiences that are further enhanced by its ecosystem of products and services. At MWC 2023, Samsung is showing how the Galaxy S23 series embodies its commitment to cutting-edge innovation, with epic content capture and creation experiences and a more eco-friendly design.

The Galaxy S23 series’ advanced camera system gives users more freedom to explore their creativity, allowing them to capture truly cinematic photos and videos. Booth visitors can test out all-new Galaxy S23 Ultra camera features, including Nightography capabilities in a low-light 200MP Adaptive Pixel sensor1 for photos with incredible detail, as well as advanced portraits with an AI stereo depth map. The Galaxy S23 series offers gamers and creators the fastest and most powerful performance from Galaxy.2 Visitors can play racing games at the booth and experience the powerful gaming performance of Galaxy S23 Ultra.

At the heart of Samsung Galaxy Ultra innovation is the connected experience with the expanded Galaxy ecosystem. Visitors can explore connected phone-to-PC functionality with the all-new Galaxy Book3 Ultra, which delivers fast, frictionless movement across multiple devices, screens, and operating systems. MWC attendees can also experience the best of Samsung’s services with demos for sleep coaching with Samsung Health on the Galaxy Watch5, Samsung Wallet, and connecting and controlling home devices with SmartThings. They can also explore the privacy features and endless customization options available on Galaxy devices with One UI 5.1.

All of the standard-setting new innovations of the Galaxy S23 series are housed in a striking design that advances Samsung’s commitment to sustainability. The Galaxy S23 series incorporates recycled materials into more device components than any previous Galaxy smartphone3 and is built to last with durability and repairability, making it reliable for years to come. At the booth, attendees can learn about Samsung’s new commitment to its concept of “everyday sustainability” and experience an immersive art installation made up of several generations of recycled S-series devices.

Samsung integrations through MWC in collaboration with partners

Samsung believes in open collaboration and working with industry-leading partners to create the best experiences for its customers. With this approach, visitors will be able to find Samsung at various partner booths throughout this year’s MWC. Attendees can visit Android Avenue (between Hall2 and Hall3) to learn more about the eco-friendly materials used in the Galaxy S23 series, customize sound notifications on the latest Galaxy smartphones, and even take selfies directly from the exposed Galaxy Watch5. Samsung will also be part of the Qualcomm booth (Hall3, 3E10) where visitors can experience the cutting-edge performance of the Galaxy S23 Ultra, featuring the all-new Snapdragon® 8 Gen 2 Mobile Platform for Galaxy. The Samsung Display Booth (Hall 2, 2K40) will demonstrate the durability of Samsung’s Ultra Thin Glass (UTG) used on Samsung’s Galaxy Z Fold4. Visitors can also experience first-hand the bright and vivid Dynamic AMOLED 2X display used on the Galaxy Book3 series.

To celebrate the launch of its latest products, Samsung will be on full display with advertisements for the Galaxy S23 series, the Galaxy Book3 series and the Galaxy family of devices in high profile locations at Fira Barcelona Gran Via, including the mega panel display, main entrance and exterior flag poles and hanging banners.

The Samsung MX stand (Hall3, 3I10) at MWC is located in Hall 3 of Fira Barcelona Gran Via.

1 Samsung’s updated pixel binning technology for the Galaxy S23 Ultra offers 200MP, 50MP, and 12MP output options.
2 The Galaxy S23 series includes Snapdragon® Mobile platform 8 Gen 2 for Galaxy optimized for Samsung and exclusive at the time of the launch of the Galaxy S23 series. The world’s fastest Snapdragon claims to be true as of February 1, 2023.
3 The Galaxy S23 Ultra uses recycled materials in 12 internal and external components (Galaxy S23+ and S23: 11 internal and external components) compared to six internal components in the Galaxy S22 Ultra.


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